Monday, 14 November 2011
Contents of Preliminary task trial
This is my first attempt at a contents page layout. I decided to only basically design the layout and I am going to improve this along side the front cover. This gives me opportunity to link the two together.
Preliminary task trial runs
These are two of my trials for my preliminary task. I decided to name the magazine TJRM (The John Roan Magazine) because the task is to create a school magazine. I used the same image but changed the way it was presented; this gave me two very different outcomes. Although I didn't use a bar code or my own logo this helped me to see where i need to expand and develop it into a further better version of the previous ones.
I then decided that the image needed to be bigger and fill the whole page as it is the main story. Unfortunately I stretched the image and therefore I'll have to re-do this one. I also didn't create my own logo on this one so I'll make sure that this is done as well. As you can see, I decided to improve this design a lot. The three images show how it has progressed but is still in need of some work.
Preliminary task expermenting with photoshop
This is one of the experiments I carried out in order to test out my photoshop skills. I was asked to create a Magazine front cover and double page spread with included a well known actor. I chose Helena Bonham Carter, this allowed me to incorpriate her husband, my favourite director Tim burton. I chose the gothic font to link to her style, she has a gothic feel to her so I tried to add this to the style of the magazine. I also chose the black on the double page spread because of this same reason, as black is a very gothic colour. Although I was only focusing on creating a basic layout I could of then introduced barcodes and prices that I will then use on my main task. This is a very poor use of photoshop but feel that this gives me time to improve my work on my preliminary task by increasing the level of my skills.
NME magazine
This is one of the ideas I would like to include in my magazine. I really like the whole idea of the image being black and white (like VIBE) and then the red and black writing in the background. I feel that I could do this by using my Wacom Tablet at home (basically a pad and pen linked to the computer) in order to create this really interesting effect.
Photo shoot
For my photos I would ideally like to have them taken and edited before Christmas; this allows me to have the prep work done for when I start to create the magazine after Christmas. I have now decided that the photo shoot will take place on the 16/11/11 and I will be taking the photographs of a friend who is willing to be my model / interviewee. I am also going to try and take some of the photos using a timer or get someone to take the photos so I can get some of myself.
My photo shoot has to be planned very carefully I’m doing this by setting a date of when I will do it by. I then have to think about what images I am going to try to recreate and how I will create them. I looked at both the cinematography and the mise-en-scene (especially the lighting) when deciding to find a location for my photos to be taken. I decided on my bedroom for some of the photos as I really like the colour purple and the design on my walls. The style really reflects the type/genre of magazine I want to try and create. I also wanted to try and get some of the photos taken in either Camden or South bank (skate park in image above) because these locations have a lot of graffiti and or art on their streets which would create a punky feel to my mag.
Target audience
In marketing and advertising, a target audience, is a specific group of people within the target market at which the marketing message is aimed. A target audience can be formed of people of a certain age group, gender and status, and more; for example teenagers, females, single people, etc. A target audience can also be a combination of factors, e.g. men aged 20-30 is a common target audience. Although, this doesn’t always mean that this is their only customers, a different audience may also be interested. Discovering the appropriate target market and determining the target audience is one of the most important activities in marketing management.
The biggest mistake it's possible to make in targeting is trying to reach everybody and ending up appealing to no-one. With this being part of my aims to appeal to most genres of music I will have to try to compromise due to this fact. I will also have to decide whether to appeal to one audience or try to expand it. As well as this from my questionnaires I will have to work out what people want the most to include in the magazine and see which people will like what.
Questionaire
This is the Questionaire that I produced in order to find out what my target audience wanted in a magazine. I handed it out to 30 people which will allow me to get a significant number of answers in order to find out what people like and how I can include this in my magazine. I will then take these results and create graphs to present my work.
Questionaire
Questionaire
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